Kongera ibicuruzwa no gushya: Agaciro k'ubucuruzi Kumashusho ya firigo

Muri iki gihe inganda zicuruzwa n’ibicuruzwa byita ku biribwa, kugumya ibicuruzwa bishya mu gihe kugaragara cyane ni ngombwa mu bucuruzi. UwitekafirigoNtabwo ikora nkububiko gusa, ahubwo nkigikoresho cyibikorwa byongera uruhare rwabakiriya, kuzamura ibicuruzwa, no kunoza imikorere. Kuva muri supermarket kugeza kuri cafe, gushora imari mumashusho meza ya firigo arashobora kugira ingaruka zitaziguye no kumenyekana.

Niki aAmashanyarazin'akamaro kayo

Igicapo gikonjesha ni firigo yubucuruzi yagenewe kwerekana ibicuruzwa byangirika nkamata, ibinyobwa, deserte, nifunguro ryiteguye kurya. Mugukomeza ibicuruzwa mubushyuhe bwiza mugihe byoroshye kugaragara, birinda umutekano wibiribwa kandi bigashyigikira ingamba zo kwamamaza.

Inyungu z'ingenzi zirimo:

• Kuzamura ibicuruzwa bigaragara:Ikirahure gisobanutse n'amatara akomeye bikurura abakiriya no kongera ibicuruzwa.

• Kugenzura ubushyuhe burigihe:Kurinda gushya nubwiza bwibintu byangirika.

• Igishushanyo mbonera gikoresha ingufu:Kugabanya ibiciro by'amashanyarazi kandi bigahuza n'intego zirambye.

• Kubona byoroshye no gutunganya:Shelving na ergonomic layout itanga ububiko bwiza no kugarura.

Porogaramu Hafi yo Gucuruza no Kurya ibiryo

Amashusho yerekana firigo arahuzagurika kandi akwiranye nubucuruzi butandukanye:

• Amaduka manini n'amaduka y'ibiryo:Erekana umusaruro mushya, amata, hamwe nifunguro ryuzuye.

• Cafe hamwe n’imigati:Erekana ibiryo, sandwiches, n'ibinyobwa.

• Amaduka meza:Tanga uburyo bwihuse kubinyobwa bikonje hamwe nibiryo.

• Amahoteri na serivisi zokurya:Komeza witeguye-gutanga-ibintu bikonje mugihe cyamasaha.

Ibintu by'ingenzi ugomba gusuzuma mugihe uhisemo firigo ikonjesha

Guhitamo ibice bikwiye ningirakamaro mugukoresha ROI no gukora neza. Ibintu by'ingenzi birimo:

1. Ubunini n'ububiko:Huza igice kubicuruzwa byawe hamwe nu mwanya wo kugurisha.

2. Igipimo cyo gukoresha ingufu:Shakisha icyitegererezo gifite amatara ya LED hamwe na compressor yangiza ibidukikije.

3. Ubushyuhe n'uburinganire:Menya neza gukonjesha guhoraho kubintu bitandukanye.

4. Igishushanyo cy'ibirahure n'amatara:Hitamo anti-igihu, ikirahure cyinshi kirimo itara ryuzuye.

5. Kuborohereza gusukura no kubungabunga:Kuvanaho amasahani hamwe nibikoresho byoroshye byoroshe kubungabunga.

Ibyiza byo gushora imari murwego rwohejuru rwa firigo

• Kongera ibicuruzwa:Ibyerekanwe bikurura bitera inkunga kugura abakiriya.

• Kugabanya imyanda:Igumana ubushyuhe bwiza, kuramba kuramba.

• Kuzigama ingufu:Sisitemu igezweho ikoresha imbaraga nke mugihe ikomeza imikorere.

• Kongera ibicuruzwa:Sleek, ibishushanyo mbonera byumwuga bitezimbere ubwiza bwububiko hamwe nabakiriya.

Umwanzuro

Kubucuruzi bwa B2B mubucuruzi, kwakira abashyitsi, no kugaburira ibiryo, imurikagurisha rya firigo ntirirenze igisubizo kibikwa - nigikoresho cyibikorwa byongera ibicuruzwa, bikomeza ubuziranenge bwibicuruzwa, kandi bigashyigikira imikorere ikora. Gushora imari murwego rwohejuru, rukoresha ingufu zitanga inyungu ndende mubikorwa, birambye, no guhaza abakiriya.

Ibibazo

1.Ni ibihe bicuruzwa bikwiranye na firigo ikonjesha?
Amashusho yerekana firigo nibyiza kubicuruzwa byamata, ibinyobwa, desert, sandwiches, hamwe n-ifunguro ryiteguye kurya.

2. Ni ubuhe buryo bukoresha ingufu zerekanwa za firigo zigezweho?
Moderi yo mu rwego rwohejuru iranga amatara ya LED, compressor inverter, hamwe na firigo zangiza ibidukikije, bigabanya cyane ikoreshwa ryamashanyarazi.

3. Amashusho yerekana firigo arashobora kugumana ubushyuhe bumwe murwego rwose?
Nibyo, ibice byinshi byubucuruzi byateguwe hamwe na sisitemu yo mu kirere igezweho kugirango habeho gukonja guhoraho mu kwerekana.

4. Ni kangahe ibyerekanwa bikonjesha bigomba gusukurwa no kubungabungwa?
Gusukura buri gihe ibirahuri, amasahani, hamwe na kondenseri buri mezi 1-3 birasabwa, hamwe no kubungabunga umwuga buri mwaka, kugirango bikomeze gukora neza.